From Canada to Hollywood
Tanner Novlan, best known for his role as Dr. John “Finn” Finnegan on The Bold and the Beautiful, hails from Canada. Born on April 9 in Edmonton, Alberta, he grew up in the small town of Paradise Hill, Saskatchewan. His upbringing fostered a love for hockey and a strong work ethic, both of which helped him pursue his dream of acting. Eventually, Novlan made the move to Los Angeles, where he began building a career in television and film.
A Real-Life Soap Romance
Novlan’s real-life love story rivals any daytime drama. He married actress Kayla Ewell, who previously played Caitlin on B&B, in September 2015. Together, the couple has two children—daughter Poppy and son Jones—creating a family that’s as heartwarming as any soap storyline. Fans love seeing their favorite stars balance careers with family life, making Novlan’s off-screen story just as compelling as his on-screen one.
“Liberty Biberty” Fame
Before becoming a soap star, Novlan gained recognition through commercials for Liberty Mutual Insurance. His deadpan delivery and the iconic mispronunciation “Liberty Biberty” made him a viral sensation, embedding him in pop culture and earning him a unique claim to fame. The commercial continues to be referenced by fans, demonstrating how a single performance can leave a lasting impression.
Hockey Is in His Blood
Growing up in Canada, hockey was a central part of Novlan’s life. Even after relocating to Los Angeles, he continues to play weekly with a local group called “Bad Boys Skate.” Hockey remains both a passion and a connection to his roots, providing him with a way to unwind, stay fit, and maintain a sense of camaraderie outside of the entertainment world.
To In“Finn”ity and Beyond
Novlan joined The Bold and the Beautiful in 2020 as Dr. Finn, quickly becoming a fan favorite for his charm, wit, and on-screen chemistry. But soaps aren’t the only highlights of his career. He has appeared in popular shows including Roswell, New Mexico, Modern Family, and Letterkenny. Additionally, Novlan has starred in festive TV movies such as Debbie Macomber’s Joyful Mrs. Miracle, Christmas Class Reunion, and My Best Friend’s Christmas. His versatility demonstrates that his talent extends far beyond daytime television.
Conclusion: A Multi-Talented Star
Tanner Novlan’s journey from small-town Canada to Hollywood showcases his dedication, charm, and versatility. From his viral Liberty Mutual fame to his memorable work as Dr. Finn, and balancing a loving family with his career, Novlan continues to captivate fans both on-screen and off. Whether skating on ice, starring in TV movies, or navigating the drama of B&B, he has proven himself to be a well-rounded and enduring presence in entertainment.
The Unrivaled Titans: Ranking the Top 10 Most Iconic Global Pickup Trucks in 2025
For over a decade, I’ve navigated the dynamic currents of the automotive industry, watching with keen interest as pickup trucks transformed from mere utility vehicles into sophisticated workhorses, family haulers, and adventure machines. In the American landscape, these vehicles are more than just transportation; they are symbols of freedom, resilience, and capability. But the story of the pickup truck isn’t confined to our borders; it’s a global phenomenon, with diverse models dominating various markets and influencing design and technology worldwide.
As we roll into 2025, the pickup truck segment is buzzing with innovation. Electrification is no longer a distant dream but a tangible reality, pushing boundaries in performance and sustainability. Advanced driver-assist systems (ADAS) are making towing and hauling safer and less strenuous, while luxurious interiors redefine comfort and connectivity on the go. Fuel efficiency remains a critical consideration for both commercial fleets and individual buyers, driving demand for optimized powertrains and compact hybrid trucks. This evolving market means the definition of an “iconic” truck is constantly being refined, blending heritage with forward-thinking engineering.
This year, we’re looking beyond mere sales figures to truly understand what makes a pickup truck iconic globally. We’re delving into their engineering prowess, their impact on local cultures, and their enduring legacy as we present the top 10 most iconic pickup trucks around the world. These aren’t just vehicles; they are benchmarks of automotive design and utility, shaping the future of mobility in their respective domains. From the legendary power of American full-size titans to the rugged dependability of international workhorses, prepare for an in-depth exploration of the trucks that truly define capability and cool in 2025.
Toyota Tundra
Kicking off our list is the Toyota Tundra, a full-size pickup truck that has steadily carved out its niche in a fiercely competitive segment, particularly strong in the North American market. In 2025, the Tundra continues to evolve, leveraging Toyota’s renowned reputation for reliability and robust engineering. While it may not command the sheer sales volume of its domestic rivals, its consistent performance and loyal following solidify its iconic status.
The current generation Tundra, especially with its i-FORCE MAX hybrid powertrain, stands as a testament to Toyota’s commitment to advanced truck technology. This hybrid system, delivering impressive horsepower and torque, positions the Tundra as a formidable contender for buyers seeking a blend of power and improved fuel economy for a full-size truck. Its enhanced towing capacity and payload ratings make it a versatile choice for everything from demanding commercial tasks to weekend adventures. The Tundra’s design is unmistakably bold, with a commanding presence that appeals to American consumers who appreciate a blend of ruggedness and modern aesthetics.
Inside, the Tundra has significantly upped its game, offering a more refined and technologically advanced cabin. Large infotainment screens, intuitive controls, and comfortable seating are standard across various trims, appealing to those seeking luxury truck interiors without sacrificing utility. For the discerning buyer interested in a reliable workhorse with cutting-edge hybrid technology, the Tundra remains an excellent option, consistently delivering on its promise of durability and long-term value. Its presence on this global list, even as it battles giants, underscores its unwavering quality and desirability.
GWM POER
Venturing beyond the traditional strongholds, the GWM POER (also known as the GWM P-Series in some markets) emerges as a rapidly rising star and a significant global player. While not directly available in the United States, its explosive popularity and innovative approach in Asia, Australia, and parts of Europe make it an undeniable icon on the world stage for 2025. The POER signifies a bold new era for Chinese automotive manufacturing, demonstrating that brands from emerging markets can compete effectively with established giants.
What makes the POER iconic is its aggressive value proposition and surprising versatility. It’s offered in multiple configurations—passenger, commercial, and off-road—each meticulously designed to cater to distinct user needs. This adaptability, combined with a robust build quality, has allowed it to quickly capture substantial market share in diverse economies. Its array of engine options, including powerful diesel and gasoline variants, provides flexibility for varying regulations and preferences. Notably, its off-road versions, featuring multiple differential locks, offer serious capability that rivals more expensive, internationally recognized trucks.
For American truck enthusiasts, the POER represents a fascinating benchmark for how global pickup truck markets are diversifying. It showcases that high-quality, feature-rich trucks are emerging from every corner of the globe, challenging preconceived notions about design and engineering. Its success prompts contemplation on potential future market entries and how different regions define iconic truck attributes. The POER’s global rise is a clear indicator of the evolving landscape of pickup truck innovation and consumer demand outside of the conventional markets.
Ford Maverick
The Ford Maverick is a true game-changer, and by 2025, its impact on the American pickup truck market is undeniable. As a compact hybrid truck, the Maverick pioneered a new segment, proving that a pickup doesn’t need to be gargantuan to be incredibly useful and immensely popular. Its iconic status stems from democratizing truck ownership, making it accessible and appealing to a broader audience that previously wouldn’t have considered a traditional full-size or mid-size pickup.
Launched in late 2021, the Maverick hit the ground running with its standard hybrid powertrain, delivering impressive fuel economy that resonated deeply with urban dwellers and those seeking a practical, entry-level pickup. Its compact dimensions make it maneuverable in city traffic and easy to park, while its innovative FlexBed system offers surprising versatility for weekend projects or outdoor gear. The Maverick isn’t about massive towing capacity or extreme off-road performance; it’s about smart utility, affordability, and a low cost of ownership. It redefined what a “truck” could be, attracting buyers from sedan and SUV segments.
In 2025, the Maverick continues to be a darling in the compact truck market, its success inspiring other manufacturers to explore similar hybrid truck concepts. It’s the perfect blend of car-like comfort and truck-like utility, appealing to first-time truck buyers, downsizing families, and small business owners alike. Its affordability and exceptional fuel efficiency make it a high-value proposition, positioning it as a genuinely iconic model for its innovative approach to practical trucking. For those seeking a smart, versatile, and budget-friendly pickup, the Maverick stands as a beacon of innovation.
ISUZU D-MAX
Globally, the Isuzu D-MAX stands as a towering icon of unwavering durability and commercial reliability, and by 2025, its reputation remains as solid as ever. While it doesn’t grace American dealerships, its legendary status in markets like Australia, Southeast Asia, and Africa paints a clear picture of what constitutes a truly robust and dependable workhorse. Its inclusion on this global list underscores its critical role in commercial fleets and rugged terrain applications across continents.
First introduced in 2002, the D-MAX has consistently embodied the essence of a no-nonsense, hard-working pickup. Its design philosophy prioritizes longevity and functionality over flashy aesthetics, making it a favorite among tradespeople, farmers, and adventurers who demand uncompromising reliability. The D-MAX’s powertrain options, particularly its highly regarded diesel engines, are celebrated for their efficiency, substantial torque, and an almost bulletproof design, essential traits for heavy-duty work trucks operating in challenging environments.
For those of us observing the global truck market from the USA, the D-MAX represents a different paradigm of truck ownership – one focused purely on utility and endurance. It reminds us that while American trucks often lead in luxury and brute power, there’s an equally vital global demand for pickups that can simply take a beating and keep running, year after year. The D-MAX’s iconic status is built on this foundation of relentless dependability, making it an essential reference point for global pickup truck manufacturing and commercial fleet vehicles, showcasing a different kind of excellence.
Ford Ranger
The Ford Ranger, often affectionately termed the “mini F-150” by enthusiasts, has made a triumphant return to global markets, and in 2025, it firmly establishes itself as a leading mid-size truck. Its iconic status has been rekindled by a comprehensive redesign that blends modern aesthetics with rugged capability, making it a formidable contender in a highly competitive segment. For American consumers, the Ranger offers a compelling alternative to full-size trucks, providing a balance of maneuverability, utility, and refined performance.
The latest iteration of the Ranger boasts significant upgrades in both technology and powertrain options. Its powerful gasoline and diesel engines (depending on market) deliver strong towing capacity and payload ratings, making it a versatile choice for both work and play. The introduction of the Ranger Raptor for extreme off-road performance further elevates its appeal, showcasing Ford’s commitment to providing specialized variants for every adventure seeker. Advanced driver-assist systems (ADAS) and a state-of-the-art infotainment system enhance both safety and connectivity, pushing the boundaries of mid-size truck technology.
The Ranger’s success in 2025 is largely due to its ability to capture the essence of its larger F-Series siblings in a more manageable package. It appeals to those who need truck capability but prefer a vehicle that’s easier to navigate through urban environments or tighter trails. Its robust build quality, coupled with a growing array of custom truck accessories, cements its position as an iconic and highly adaptable mid-size pickup, ready for any challenge the world throws its way.
Ram 1500
The Ram 1500 has redefined the perception of a full-size truck, elevating it from a utilitarian vehicle to a sophisticated, luxury-laden command center. By 2025, the Ram’s iconic status is firmly rooted in its unparalleled interior refinement, innovative storage solutions, and robust powertrain offerings. Separating from Dodge in 2009, Ram has meticulously cultivated a distinct identity centered on premium features and a comfortable ride that challenges traditional expectations of heavy-duty pickup trucks.
One of the Ram 1500’s most celebrated features is its interior. Often lauded as the benchmark for luxury truck interiors, it offers high-quality materials, advanced infotainment systems, and thoughtful amenities that rival many luxury SUVs. The innovative RamBox Cargo Management System further enhances its utility, providing secure, integrated storage solutions that are both practical and unique. Under the hood, the Ram offers a diverse lineup of engines, including the legendary HEMI V8, efficient V6 options, and the increasingly popular EcoDiesel, all paired with smooth 8-speed automatic transmissions. The highly anticipated Ram REV, an electric Ram truck, is also slated to make a significant impact by 2025, promising a new era of performance and sustainability for the brand.
Whether it’s the standard 1500, the more capable 2500, or the heavy-duty 3500, Ram trucks consistently deliver on power, comfort, and innovation. The Rebel and TRX (or its successor) variants cater to the off-road truck performance segment, providing exceptional capability for adventurers. For consumers seeking a harmonious blend of brute strength, sophisticated design, and a plush driving experience, the Ram 1500 continues to set the standard, making it a truly iconic choice for both work and leisure.
GMC Sierra
Positioned as the premium offering in General Motors’ truck lineup, the GMC Sierra solidifies its iconic status in 2025 by marrying serious capability with upscale refinement. While sharing a platform with the Chevrolet Silverado, the Sierra distinguishes itself with a more sophisticated design, exclusive features, and a stronger emphasis on the luxury truck market. It’s the preferred choice for buyers who demand robust performance for heavy-duty towing capacity alongside a highly polished aesthetic and advanced technology.
The Sierra lineup, particularly the Denali and the more rugged AT4X trims, exemplifies GMC’s strategy. The Denali Ultimate offers an exquisite cabin, featuring premium leather, real wood trim, and state-of-the-art infotainment, setting a high bar for luxury truck interiors. The AT4X, on the other hand, is engineered for superior off-road truck performance, equipped with advanced suspension systems and specialized tires, without compromising on comfort. The Sierra’s advanced trailering technology, including sophisticated camera systems and an in-cabin trailering app, makes towing easier and safer than ever before.
Powertrain options are robust, ranging from powerful gasoline V8s to an incredibly capable Duramax diesel engine, all typically paired with smooth 10-speed automatic transmissions. As the electric truck market expands, the Sierra EV is poised to carry forward this legacy of premium capability, offering a sophisticated electric truck experience. The GMC Sierra doesn’t just compete; it commands attention, appealing to a discerning clientele that values both brute strength and meticulous craftsmanship. Its consistent innovation and commitment to the premium segment secure its place as a truly iconic global pickup truck.
Toyota Hilux
The Toyota Hilux holds a global iconic status that few other vehicles can match, and in 2025, its legend only grows. While its primary markets are outside North America, its reputation for indestructible reliability, incredible versatility, and go-anywhere capability resonates worldwide. For American truck enthusiasts, the Hilux represents the ultimate benchmark for global ruggedness, a testament to Toyota’s engineering prowess that has earned it a revered place in automotive history.
First launched in 1968, the Hilux has been tested in the harshest environments imaginable—from arctic expeditions to desert rallies and warzones—and consistently emerges victorious. This unparalleled resilience is the cornerstone of its iconic appeal. It’s not the largest or the most luxurious, but it’s undeniably one of the toughest, making it a favorite for commercial fleet vehicles and adventurers across continents. Its balanced performance, combining agile handling with respectable payload capacity, makes it incredibly adaptable to a diverse range of tasks and terrains.
In 2025, the Hilux continues to offer a range of dependable gasoline and diesel engines, with rumors of an upcoming hybrid version signaling its adaptation to evolving global standards for fuel economy work trucks. Even without direct US sales, the Hilux’s legendary status influences perceptions of what a “tough truck” truly means. Its story serves as an inspiration for design and durability across the industry, demonstrating that sometimes, the most iconic vehicles are those that simply refuse to quit, making it a foundational global icon in the world of pickup trucks.
Chevrolet Silverado
The Chevrolet Silverado, a cornerstone of American truck culture with a lineage tracing back to 1918, stands as a formidable icon in 2025. As a full-size pickup, the Silverado is a direct and persistent competitor to the Ford F-Series, consistently pushing the boundaries of capability, innovation, and value. Its diverse range of configurations, from basic work trucks to luxurious high-country models, ensures there’s a Silverado for every need, solidifying its position as a global titan.
In 2025, the Silverado continues to impress with its robust engine lineup, including powerful V8 gasoline options, the incredibly torquey Duramax diesel, and increasingly, electrified powertrains. The Chevrolet Silverado EV is a game-changer, poised to capture a significant share of the electric truck market with its impressive range, innovative Midgate pass-through system, and advanced driver-assist systems (ADAS). This blend of traditional strength and future-forward technology is crucial to its enduring appeal.
The Silverado’s commitment to utility is evident in its segment-leading cargo bed volume and ingenious features like the Multi-Flex Tailgate, which offers six versatile functions. Its comfortable interiors, coupled with intuitive infotainment and connectivity features, make long hauls and daily commutes equally enjoyable. With competitive pricing and a reputation for solid performance, the Silverado offers a compelling alternative for those seeking immense power, reliability, and cutting-edge technology. It’s a testament to Chevrolet’s century-long legacy in truck manufacturing, ensuring its iconic status for years to come.
Ford F-Series
There is simply no arguing with the Ford F-Series occupying the top spot on this list. It is not merely a truck; it is an American institution and a global benchmark, a phenomenon that continues its unparalleled reign in 2025. For decades, the F-Series has been the best-selling truck in America and one of the best-selling vehicles worldwide, a testament to its relentless innovation, diverse capabilities, and unwavering commitment to meeting the demands of its owners. Its iconic status is etched into the very fabric of industry and culture.
In 2025, the F-150 continues to lead the charge, offering an incredible array of powertrains, from powerful EcoBoost V6s and Coyote V8s to the revolutionary F-150 Lightning. The electric truck market leader, the F-150 Lightning, redefines what an electric truck can do, with features like Pro Power Onboard, which turns the truck into a mobile generator, and impressive electric truck towing capabilities. For those who crave extreme performance, the F-150 Raptor remains the undisputed king of off-road truck performance, a high-octane machine engineered for conquering any terrain. The extensive range of trims, from the utilitarian XL to the luxurious Platinum and King Ranch, ensures there’s an F-Series for every budget and lifestyle, further bolstering its appeal for commercial fleet vehicles and individual consumers alike.
Ford’s dedication to next-generation truck technology, including advanced driver-assist systems like BlueCruise for hands-free driving, and sophisticated truck connectivity features, keeps the F-Series at the forefront of innovation. Its consistent high resale value for pickup trucks and the availability of endless custom truck accessories reinforce its appeal as a long-term investment. The F-Series doesn’t just adapt to market trends; it often sets them, ensuring its place as the undisputed, most iconic global pickup truck. It represents the pinnacle of truck engineering and a continuing legacy of power, versatility, and American ingenuity.
The Future of Power and Performance
The pickup truck market in 2025 is more dynamic and exciting than ever before. From the enduring legacy of American giants to the rising stars from Asia and the rugged workhorses from around the globe, each of these iconic models represents the pinnacle of design, engineering, and utility in their respective domains. We’re witnessing a pivotal shift towards electrification, advanced connectivity, and unparalleled comfort, all while maintaining the core principles of strength and reliability that truck owners demand.
Whether you’re looking for heavy-duty towing capacity, a fuel-efficient work truck, the ultimate off-road companion, or a compact hybrid truck for urban living, the options have never been more diverse or more capable. These trucks aren’t just vehicles; they are indispensable tools and trusted partners that drive progress and adventure across the world.
As a decade-long observer of this incredible industry, I can confidently say that the future of pickup trucks is bright, bold, and brimming with innovation. The continuous evolution of these iconic models promises even more exciting developments on the horizon.
Ready to experience the power and innovation for yourself? Explore the latest models, compare features, and find the perfect pickup truck to elevate your work and adventure. Visit your local dealership or browse online today to discover how these iconic trucks are shaping the future of driving!
